glossed salon
SCOPE OF PROJECT
• Brand identity development from concept to launch
• Website design and SEO optimization
• Creative direction for multiple photoshoots
• Photographer sourcing and shoot coordination
• Marketing strategy and client acquisition planning
• Operational setup support and social media guidance
• Long-term consulting through launch period
Embrace Business Growth
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Now Booking
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Embrace Business Growth ✹ Now Booking ✹
glossed Salon began as a vision—an idea for a cool, modern, and inclusive salon experience in St. Louis. Together, we built the brand from the ground up: defining its aesthetic and target market, crafting the logo and visual identity, and designing a custom website optimized for local search and client bookings. I directed multiple photo shoots to capture the brand’s signature style and worked alongside the owner to plan social content and launch campaigns that reflected the Glossed ethos.
By strategically positioning the salon’s services, promotions, and visuals, we helped drive early awareness and attract a loyal client base from day one. The cohesive branding and marketing foundation we built has supported the team’s continued growth and credibility within their market.
WHAT WE DID
WHERE ARE THEY NOW
Today, glossed salon is a thriving and ever-evolving studio known for its elevated experience and high-end yet approachable vibe. Their consistent online presence continues to reflect the brand strategy we developed: clean visuals, strong storytelling, and client-centered marketing that converts. You can see the brand come to life on their Instagram for live updates and salon transformations.
